Rams limited Davante Adams in red zone during Week 1 loss
Yahoo Sports • 1 min read • Latest: Sep 13, 2026, 2:40 PM
Last updated Sep 13, 2026

The Los Angeles Rams utilized Davante Adams on only one of seven snaps inside the 10-yard line during their season-opening loss to the San Francisco 49ers. The veteran receiver, who led the NFL in touchdown catches last season, played 54% of offensive snaps overall and recorded three receptions for 26 yards. This usage marks a significant decline from his previous averages, where he typically appeared on 77.8% of goal-line plays alongside Puka Nacua. The reduction in playing time appears tied to the Rams' frequent use of 13 personnel, which often featured only one wide receiver on the field. Coaches preferred using tight ends Tyler Higbee and Colby Parkinson in those heavy sets throughout the contest. With Matthew Stafford and the offense struggling to generate production, the team's decision to move away from its top red-zone target has prompted scrutiny.
- •Davante Adams played only 14% of snaps inside the 10-yard line against the San Francisco 49ers.
- •The Rams employed 13 personnel on 21 offensive plays during the season opener.
- •Adams finished the game with three catches for 26 yards on six total targets.
- •Last season, Adams averaged 77.8% of snaps inside the 10-yard line when active.
- •The Rams suffered a defeat against the San Francisco 49ers in Week 1.
- 2:40 PMYahoo Sports — Rams' usage of Davante Adams was puzzling in Week 1
"Davante Adams was barely on the field when the Rams were in the red zone, which was shocking considering he led the league in TDs last year.
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