Relevent signs UEFA deal for commercial rights from 2028 to 2036
ESPN Soccer • 1 min read • Latest: Oct 13, 2026, 2:58 PM
Last updated Oct 13, 2026
UEFA has signed a deal with U.S. firm Relevent, which is owned by Miami Dolphins owner Stephen Ross, to sell commercial rights for UEFA national team competitions from 2028 through 2036. This agreement marks a significant business move for both organizations in the sports. The commercial rights deal will cover various national team competitions organized by UEFA, potentially impacting sponsorship and broadcast opportunities. Further details regarding implementation and specific events covered under this agreement have not yet been disclosed.
- •UEFA signs a commercial rights deal with Relevent.
- •The deal spans from 2028 to 2036.
- •Relevent is owned by Miami Dolphins owner Stephen Ross.
- •The agreement includes UEFA national team competitions.
- •More details on the deal's impacts are forthcoming.
- 3:52 PMESPN Soccer — U.S. firm Relevent signs UEFA deal from '28-'36
"UEFA signed a deal with Relevent, owned by Miami Dolphins owner Stephen Ross, to sell commercial rights for UEFA national team competitions from 2028-2036.
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