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Ryan Day advocates for higher salary cap in college football at Big Ten Media Days

Yahoo Sports • 1 min read • Latest: Jul 29, 2026, 8:39 PM

Last updated Jul 29, 2026

Ryan Day advocates for higher salary cap in college football at Big Ten Media Days

Summary

Ohio State coach Ryan Day addressed the need for a higher salary cap in college football during Big Ten Media Days in Chicago on July 29, 2026. Currently, schools can share up to $21.3 million with athletes, yet there is no cap on third-party NIL spending. Day described the existing cap as a 'soft' cap, expressing concern that low limits on institutional spending make competition more challenging. He emphasized that increasing the cap would allow for more equitable spending among programs as roster costs continue to rise, with forecasts suggesting some schools may exceed $40 million this season. Day's comments aligned with overall market trends of escalating costs in player compensation.

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Key Details

•Ryan Day calls for a higher salary cap for college football.
•Current cap allows $21.3 million in athlete revenue-sharing.
•Day refers to current cap as a 'soft' cap without restrictions on third-party deals.
•Roster costs in college football are expected to surpass $40 million for some schools.
•Day's comments made during Big Ten Media Days on July 29, 2026.

Latest Updates

8:39 PMYahoo Sports — Ryan Day calls for ‘much, much higher’ salary cap in college football

What they're saying

"
CHICAGO – A year ago, the House settlement took effect, ushering in the revenue-sharing era in college sports. Schools could directly share up to $20.5 million with athletes, and that figure grew to $21.3 million this month, though there is no true cap on third-party NIL spending. Speaking at Big Ten Media Days on Wednesday, […]
— Yahoo Sports

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