Serena Williams partners with Heineken for U.S. Open fan campaign

Yahoo Sports1 min read • Latest: Aug 3, 2026, 1:01 PM

Last updated Aug 3, 2026

Serena Williams partners with Heineken for U.S. Open fan campaign
Summary

Serena Williams discusses her upcoming involvement in the U.S. Open while promoting her partnership with Heineken 0.0. The initiative invites fans to submit ticket stubs from her past matches as entries for a chance to experience Heineken's suite during the tournament. Williams, a six-time champion at the event, reflected on her experiences as both a player and a recent spectator last year. While she has returned to competitive play this year, Williams did not confirm her participation status for the U.S. Open, indicating she is feeling better following a recent knee injury. She anticipates an enjoyable summer ahead.

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Latest Updates
  • Serena Williams promotes Heineken's 'Second Serve Tickets' program at the U.S. Open.
  • Fans can enter by submitting photos of ticket stubs from Williams' past matches.
  • Williams reflected on her experience attending the Open as a spectator last year.
  • She enjoys summer opportunities while recovering from a knee injury.
  • Williams has a 108-15 record at the U.S. Open.
Latest Updates
  • 1:01 PMYahoo SportsSerena Williams talks U.S. Open, Heineken partnership. 'It should be a fun summer'
What they're saying
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Serena Williams talks U.S. Open history, 'Second Serve Tickets' partnership with Heineken ahead of final 2026 Grand Slam tournament in New York City.

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