Shawn Eichorst begins role as Wisconsin Badgers' athletic director

Yahoo Sports • 1 min read • Latest: Jul 2, 2026, 12:32 AM

Last updated Jul 2, 2026

Shawn Eichorst begins role as Wisconsin Badgers' athletic director
Summary

Shawn Eichorst officially takes over as the Wisconsin Badgers' athletic director with an annual salary of $1.6 million, surpassing former AD Chris McIntosh's $1.5 million. Eichorst served as deputy AD and COO at Texas for eight years and held past AD roles at Miami and Nebraska. The university is currently processing an open records request for more details regarding Eichorst's contract. His predecessor, McIntosh, had a contract that would have increased his salary annually by $50,000 until June 30, 2029.

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Key Details
  • •Eichorst's contract includes built-in annual raises and incentives.
  • •Chris McIntosh's salary was $1 million from the university and $500,000 from the UW Foundation.
  • •Marcus Sedberry served as interim AD with an $875,000 salary.
  • •A records request for details about Eichorst's contract is pending.
Latest Updates
  • 10:30 AMYahoo Sports — How much will Shawn Eichorst make in his five-year Wisconsin contract?
  • 12:32 AMYahoo Sports — How much will Shawn Eichorst make as Wisconsin Badgers' athletic director?
What they're saying
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Wisconsin AD Shawn Eichorst will have a higher annual salary than his predecessor, according to information provided to the Journal Sentinel.

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The Wisconsin Badgers made a bold decision to hire Shawn Eichorst, but it's one they're hoping pays for itself.

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