Sophie Cunningham player trajectory rises with major social media surge
Yahoo Sports • 1 min read • Latest: Jul 24, 2026, 1:00 PM
Last updated Jul 24, 2026
Sophie Cunningham, a guard for the Indiana Fever, has gained over a million social media followers in 30 days after a viral moment involving DeWanna Bonner. Her Instagram followers now total 2.6 million, surpassing several established WNBA stars but still trailing behind Caitlin Clark. This surge follows a podcast launch and her performance as a ring girl at UFC 329, indicating her growing presence in sports entertainment. Market interest in Cunningham has also increased, leading to two of the top five best-selling jerseys in the WNBA featuring her name.
- •Cunningham gained over 1 million social media followers in July 2026.
- •Her Instagram engagement rates are higher than peers like Paige Bueckers.
- •She debuted in the Sports Illustrated Swimsuit edition in May 2026.
- •Cunningham launched a podcast with a former classmate.
- •Two of the top five best-selling WNBA jerseys are currently Cunningham's.
- 1:00 PMYahoo Sports — Sophie Cunningham’s Unlikely Path to WNBA Stardom
"The reserve guard has become one of the WNBA’s most famous players.
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