Sophie Cunningham's Adidas shoes sell out following viral pointing moment

Yahoo Sports1 min read • Latest: Jul 24, 2026, 10:57 PM

Last updated Jul 24, 2026

Sophie Cunningham's Adidas shoes sell out following viral pointing moment
Summary

Sophie Cunningham's first Adidas player-exclusive shoes, the Crazy Energy PE, sold out on July 24, 2026. The sell-out was driven by increased attention on Cunningham after a viral on-court moment during a June game against the Phoenix Mercury, where she pointed at DeWanna Bonner for 22 seconds. The incident, which became a popular meme, highlighted Cunningham's defense of teammate Caitlin Clark. The shoes, featuring bright pink and orange designs, retailed for $110 – $120 and were reported sold out on the Adidas website by mid-morning Eastern time.

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By the Numbers
  • Cunningham's shoes sold out hours after their release on July 24, 2026.
  • The viral pointing moment occurred during a game on June 22, 2026.
  • Cunningham averaged 9.3 points per game through the 2026 season.
  • The shoes featured a vivid pink upper and gradient pattern.
  • Adidas released the Crazy Energy PE as Cunningham's first exclusive colorway.
Latest Updates
  • 10:57 PMYahoo SportsSophie Cunningham Adidas Shoes Sell Out After Viral Pointing Meme
  • 6:44 PMYahoo SportsBest images of Indiana Fever star Sophie Cunningham
What they're saying
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Indiana Fever player Sophie Cunningham is gaining massive popularity as her new Adidas shoe sells out in a couple of hours.

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Indiana Fever guard Sophie Cunningham’s Adidas Crazy Energy PE shoes sold out July 24 after her 22-second pointing moment.

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