League: WNBA Sport: Basketball Country: United States Category: Scores & Results

Sophie Cunningham's Adidas shoes sell out within 24 hours

Yahoo Sports • 1 min read • Latest: Jul 24, 2026, 11:01 PM

Last updated Jul 24, 2026

Sophie Cunningham's Adidas shoes sell out within 24 hours

Summary

Sophie Cunningham's player-exclusive Adidas basketball shoes sold out in less than 24 hours after their release on July 24, 2026. The Crazy Energy model was available in both men’s and women’s sizes and attracted significant attention, reflecting Cunningham's rising popularity in the WNBA. She expressed gratitude toward fans on social media, illustrating her engagement with supporters. The immediate success of the shoe may lead to more releases in the future for Cunningham, who has become one of the league's most marketable figures.

Source Links

Yahoo Sports

By the Numbers

•Cunningham's shoes sold out by 10 a.m. ET on July 25, 2026.
•The Crazy Energy PE features a bright pink design and her personal logo.
•Cunningham averages 9.3 points per game this season.
•Her popularity is fueled by strong social media presence and on-court performances.
•Cunningham has been with Adidas since 2022, building her brand visibility.

Latest Updates

11:01 PMYahoo Sports — Sophie Cunningham sends heartfelt message after Adidas shoes completely sell out

What they're saying

"
Sophie Cunningham thanked her supporters after her first Adidas player-exclusive basketball shoe reached an impressive milestone in less than 24 hours.
— Yahoo Sports

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