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Steelers-Browns draw 16.59 million viewers on Prime Video

Yahoo Sports • 1 min read • Latest: Oct 6, 2026, 11:34 PM

Last updated Oct 6, 2026

Steelers-Browns draw 16.59 million viewers on Prime Video
Summary

The Week 4 Thursday night game between the Pittsburgh Steelers and Cleveland Browns attracted an average of 16.59 million viewers on Prime Video. This figure marks a 19-percent increase from last year's equivalent matchup between the Seattle Seahawks and Arizona Cardinals, which averaged 13.94 million viewers. Amazon reported that this game is the most-watched Week 4 Thursday night contest since the platform started airing NFL games in 2022. There are ongoing discussions about the potential impact of Amazon's broadcast strategies on viewer engagement. Upcoming games may continue to see similar trends as interest in Thursday Night Football remains strong.

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Key Details
  • •Steelers faced Browns on October 5, 2026.
  • •Viewership rose 19% compared to last year’s Week 4 game.
  • •This was the highest-rated Week 4 Thursday night game since 2022.
  • •Discussion continues on Amazon's strategies for boosting viewer numbers.
  • •Thursday Night Football is expected to remain a staple broadcast.
Latest Updates
  • 11:34 PMYahoo Sports — Steelers-Browns racks up 16.59 million viewers on Prime Video
What they're saying
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More than a few people saw Thursday night's F-bomb interaction between Steelers quarterback Aaron Rodgers and coach Mike McCarthy.

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