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Sunderland women to appoint James Gray as new CEO

BBC Football • 1 min read • Latest: Jul 9, 2026, 2:38 PM

Last updated Jul 9, 2026

Sunderland women to appoint James Gray as new CEO
Summary

Sunderland Women will appoint James Gray as their new chief executive officer following Bay Collective's recent takeover. Gray, currently the commercial director at the Football Association, will start his role in September. His responsibilities will include enhancing the club's strategic and commercial performance. The recent takeover aims to bolster Sunderland's competitiveness in women's football. Alongside Gray's appointment, Rehanne Skinner has been named as Sunderland's new technical director, bringing significant experience in the women's game.

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By the Numbers
  • •James Gray joins Sunderland Women in September.
  • •Bay Collective completed a takeover of Sunderland's women's team last month.
  • •Gray has 25 years of experience in sports management.
  • •Rehanne Skinner appointed as new technical director.
Latest Updates
  • 2:38 PMBBC Football — Sunderland women set to appoint FA's Gray as CEO
What they're saying
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Sunderland Women are set to appoint James Gray as their new chief executive officer following the recent takeover by Bay Collective.

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