SWAC, ESPN strike new media rights deal for football and basketball
ESPN NCAAF • 1 min read • Latest: Jul 16, 2026, 11:05 PM
Last updated Jul 16, 2026
The Southwestern Athletic Conference (SWAC) has finalized a multi-year media rights agreement with ESPN, ensuring that its football and basketball games will air on ESPN networks through the 2030-31 seasons. The deal aims to boost the visibility of SWAC sports, providing fans with consistent access to matchups. The arrangement reflects a growing trend among collegiate leagues to partner with major networks for broader exposure. Further details regarding specific games or match schedules were not disclosed.
- •SWAC games will remain on ESPN networks through 2030-31.
- •The deal encompasses both football and basketball broadcasts.
- •The agreement aims to enhance the league's visibility and fan engagement.
- •Details on specific game broadcasts have not been announced.
- 11:24 PMESPN NCAAF — SWAC, ESPN reach football, hoops deal to '30-'31
"The SWAC has reached a new multi-year media rights agreement that will keep league football and basketball games on ESPN networks through the 2030-31 seasons.
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