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Texas edge rusher Colin Simmons signs NIL agreement with Dodge Ram Trucks

Yahoo Sports • 1 min read • Latest: Sep 12, 2026, 3:21 PM

Last updated Sep 12, 2026

Texas edge rusher Colin Simmons signs NIL agreement with Dodge Ram Trucks

Summary

Texas defensive player Colin Simmons announced an endorsement agreement with Dodge Ram Trucks on Saturday. The pass rusher appeared in a commercial for the brand as part of an official social media release. This marketing campaign coincides with the 2026 college football season, which saw Simmons record one tackle in an opening 59-7 victory against Texas State. Simmons enters this campaign following a productive 2025 season where he tallied 43 total tackles and 12 sacks. He has accumulated 21 career sacks since his freshman year in 2024. The agreement features the tagline, Nothing stops football, nothing stops Ram.

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Market Watch

•Colin Simmons signed an NIL agreement with Dodge Ram Trucks.
•The deal was announced via a commercial on social media on September 12, 2026.
•Simmons recorded one tackle in a season-opening 59-7 win against Texas State.
•The defender has recorded 21 career sacks since starting his college career in 2024.

Latest Updates

3:21 PMYahoo Sports — Colin Simmons signs NIL deal with Dodge Ram Trucks

What they're saying

"
Texas EDGE rusher Colin Simmons signed an NIL deal with Dodge Ram Trucks, according to a release of a commercial on social media Saturday. Simmons is one of the premier pass rushers in college football. Simmons was quiet in his first game of the year against Texas State, a 59-7 win. He logged just one […]
— Yahoo Sports

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