Texas football valued at $2.46 billion in recent evaluation
Yahoo Sports • 1 min read • Latest: Jul 31, 2026, 6:58 PM
Last updated Jul 31, 2026
The Texas Longhorns football program has been evaluated at $2.46 billion by The Athletic, which places it at the top of college football programs. Despite not having the highest reported revenue for the 2024-25 fiscal year, Texas leads with an impressive three-year average of $190 million. The valuation highlights the program's elite resources and premier conference position but notes the absence of a recent national championship. Texas is expected to remain competitive, particularly with key players like Arch Manning for the upcoming season.
- •Texas Longhorns evaluated at $2.46 billion by The Athletic.
- •Three-year revenue average for Texas football is $190 million.
- •Ohio State and Notre Dame follow Texas in the evaluation.
- •Arch Manning is projected to lead Texas in the upcoming season.
- 6:58 PMYahoo Sports — Longhorns Daily News: Texas football program evaluated at a staggering $2.46 billion
"The Athletic recently evaluated the top college football programs. As expected, Texas football came out on top, with a whopping $2.46 billion evaluation — equal to about what it cost for Las Vegas to build its infamous Sphere (which cost a little less, in fact, at $2.3 billion.) Here’s how The Athletic broke it down: […]
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