Texas Longhorns valued at $2.46 billion as most valuable college football program

The Texas Longhorns are ranked as the most valuable college football program, with a valuation of $2.46 billion, according to The Athletic. This figure reflects an increase from $2.28 billion the previous year. Texas leads all NCAA programs in average revenue, which stands at $190 million over the last three years. The Longhorns' valuation is informed by comparisons to professional sports sales, including the New York Mets' sale., five of the top ten programs are in the SEC, while four are from the Big Ten, with Notre Dame also making the list.

• 7:23 PMYahoo Sports — Texas Longhorns makes list of most valuable college football programs