Texas Tech plans tribute for Joe Hornaday before home game
Yahoo Sports • 1 min read • Latest: Sep 17, 2026, 9:05 AM
Last updated Sep 17, 2026
Texas Tech will honor former sports information director Joe Hornaday, who died on September 9, prior to their home game against Houston on September 18. Hornaday served the university from 1978 to 2008, building strong relationships with media members during his tenure. A moment of silence will be observed in his memory, followed by a celebration of his life planned for October 10 at Galaxy Stadium. Colleagues remember him as a dedicated professional who significantly impacted the coverage and experience of Texas Tech athletics.
- •Joe Hornaday passed away at age 79 after a fall.
- •Texas Tech will observe a moment of silence on September 18.
- •A life celebration is scheduled for October 10 at Galaxy Stadium.
- •Hornaday served Texas Tech from 1978 until 2008.
- •He was known for his hospitality towards media members.
- 9:05 AMYahoo Sports — Remembering Joe Hornaday, Texas Tech football SID from a throwback era
"Texas Tech football didn't always win a lot when Joe Hornaday was SID, but the longtime publicist made media want to come cover the Red Raiders.
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