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The Athletic offers free World Cup coverage until tournament final

Yahoo Sports • 1 min read • Latest: Jun 11, 2026, 5:00 PM

Last updated Jun 11, 2026

The Athletic offers free World Cup coverage until tournament final

Summary

The Athletic announced it will provide free access to its FIFA World Cup coverage through July 19, coinciding with the final at MetLife Stadium. This initiative allows readers to access all World Cup content in the app throughout the tournament, while subscribers retain normal access to non-World Cup content. The Athletic is emphasizing its World Cup coverage as a significant editorial priority, planning to have reporters at all 104 games across the 16 host cities. Over 100 journalists will contribute written, video, social, and podcast content. The approach mirrors past strategies for major events like the Olympics.

Source Links

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By the Numbers

•The Athletic's World Cup coverage is free until July 19.
•Reporters will cover all 104 matches across 16 host cities.
•Over 100 journalists will produce various content types.
•The platform aims to engage new soccer fans this summer.

Latest Updates

5:00 PMYahoo Sports — The Athletic is making its World Cup coverage free for duration of tournament

What they're saying

"
The Athletic is temporarily opening its doors. The New York Times-owned subscription outlet announced Wednesday that its 2026 FIFA World Cup coverage will be free to read in its app through July 19, the day of the final at MetLife Stadium in East Rutherford, New Jersey. NYT-owned The Athletic, normally paywalled, says it is making…
— Yahoo Sports

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