The Honey Deuce cocktail remains a central feature at the US Open

2 sources • 1 min read • Latest: Sep 1, 2026, 2:04 PM

Last updated Sep 1, 2026

The Honey Deuce cocktail remains a central feature at the US Open
Summary

The Honey Deuce has established itself as a staple of the US Open tennis tournament. Originally conceived as an idea at a farmers market, the signature cocktail now generates 17 million dollars for the event. The drink functions as both a refreshment and a souvenir for spectators attending the matches at the tournament venue. Its growth in popularity has turned the beverage into a status symbol among those present at the grounds. As the tournament continues, the cocktail maintains its role as a significant commercial component of the annual tennis competition.

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Key Details
  • •The Honey Deuce serves as a signature cocktail at the US Open.
  • •The drink originated from an idea at a farmers market.
  • •Tournament sales of the beverage have reached 17 million dollars.
  • •The cocktail acts as both a drink and a souvenir for tennis spectators.
Latest Updates
  • 9:42 PMYahoo Sports — Home Of The Honey Deuce Now Features A New Cocktail, The Moët Serve
  • 2:53 PMESPN — What is a Honey Deuce? Inside the US Open cocktail
What they're saying
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From a farmers market idea to a $17 million tennis tournament staple, the US Open's Honey Deuce has become part cocktail, part souvenir and status symbol.

— ESPNby Dana E. Lee
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Get to know the Moët Serve and how the cocktail battles with the Honey Deuce at the U.S. Open tennis tournament

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