Tim Weah leads Electrolit campaign ahead of World Cup with USMNT
Yahoo Sports • 1 min read • Latest: Jun 12, 2026, 10:06 AM
Last updated Jun 12, 2026
Tim Weah is set to represent the USMNT in the 2026 World Cup, commencing June 12. He scored in the previous World Cup and aims to inspire soccer in the U.S. while serving as creative director for Electrolit's campaign titled 'Made For This.' The campaign features a commercial and local promotions that highlight street football in New York City, showcasing Weah's background. Influenced by filmmaker Spike Lee and his father George Weah, Tim emphasizes the significance of playing on home soil, as the U.S. co-hosts the tournament with Canada and Mexico. The USMNT will begin Group D play against Paraguay at SoFi Stadium in California.
- •Tim Weah scored for the USMNT in the 2022 World Cup.
- •Weah's Electrolit campaign emphasizes street football culture.
- •The USMNT opens the 2026 World Cup against Paraguay.
- •Weah cites inspiration from Spike Lee and his father George.
- •The U.S. co-hosts the World Cup with Canada and Mexico.
- 10:06 AMYahoo Sports — Ahead of World Cup, USMNT's Tim Weah is inspired by Spike Lee, father
"Timothy Weah speaks on creative directing Electrolit's campaign that will run during the 2026 World Cup while he plays for the United States.
Sources
External linksOriginal reporting and copyright belong to the linked sources. SportsNewsReport.com aggregates and links — it does not republish full articles.
Related Stories
Last 14 days- EPL•Jun 12, 2026, 12:06 PMArsenal legend Ian Wright says USA have ‘no idea’ about spirit of World Cup
- FIFA World Cup•Jun 12, 2026, 11:53 AMWhy Miami Hard Rock Stadium changed its name for the World Cup
- EPL•Jun 12, 2026, 11:40 AMArsenal make contact with Manu Kone’s entourage
- FIFA World Cup•Jun 12, 2026, 11:10 AMWorld Cup guide: everything you need to know about Group K
- Soccer•Jun 12, 2026, 11:00 AMTV and streaming viewing picks for June 12, 2026: How to watch USMNT World Cup debut
- FIFA World Cup•Jun 12, 2026, 11:00 AMIs USA vs Paraguay on TV? Channel, kick-off time and how to watch World Cup opener
