Tom Brady expands trading card business with CardVault initiative
Yahoo Sports • 1 min read • Latest: Aug 6, 2026, 9:00 AM
Last updated Aug 6, 2026
Tom Brady has intensified his involvement in the trading card market through his company CardVault by Tom Brady, which he co-founded in 2024. The company, described as the first national retailer dedicated to sports cards and collectibles, has rapidly expanded, adding 14 stores. Brady, who has a long history as a card collector, emphasized the hobby's importance during a recent interview at Fanatics Fest in New York City. The trading card industry has seen significant growth, soaring from a market size of $10–$14 billion before the pandemic to an estimated $50 billion in 2026. CardVault plans to continue its expansion as it capitalizes on this booming market.
- •Brady's CardVault has opened 14 stores since his involvement.
- •The trading card market has reached $50 billion in 2026.
- •Brady began collecting cards as a child, sparking his business interest.
- •CardVault aims to create an entertainment experience for collectors.
- •Brady maintains daily communication with CardVault's co-founders.
- 9:00 AMYahoo Sports — Tom Brady Explains His Aggressive Push Into Trading Cards
"Brady talked to FOS about his eponymous card company.
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