Tracy McGrady and Jalen Brunson highlight LinkedIn efforts for personal brands
Yahoo Sports • 1 min read • Latest: Jul 13, 2026, 1:55 PM
Last updated Jul 13, 2026
Tracy McGrady and Jalen Brunson exemplify how current and former athletes are using LinkedIn to enhance their personal brands and pursue business opportunities. McGrady, who recently became more active on the platform, discussed his post-NBA career roles and aspirations for generational wealth. Brunson, the 2026 NBA Finals MVP, shares updates on his foundation and business initiatives, emphasizing support for youth. Their engagement reflects a growing trend among athletes aiming to connect professionalism with their sports experience.
- •Tracy McGrady actively shares updates about his career on LinkedIn.
- •Jalen Brunson emphasizes youth support through his foundation.
- •Brunson also highlights various business partnerships and initiatives.
- •McGrady aims to connect with professionals in various industries.
- •More athletes are strategically using LinkedIn for personal brand development.
- 1:55 PMYahoo Sports — These Current And Former Athletes Are Turning To LinkedIn To Strengthen Their Personal Brands And Land Business Opportunities
"More current and former athletes are using LinkedIn to capitalize on their personal brands and business opportunities.
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