Two influencers hired to watch every World Cup match for R$323k

Yahoo Sports • 1 min read • Latest: Jun 13, 2026, 2:39 PM

Last updated Jun 13, 2026

Two influencers hired to watch every World Cup match for R$323k

Summary

Digital influencers Austin Franklin and Kevin Akoto have been selected to serve as "World Cup Watch Chiefs" for Fox Sports, earning R$323,000 to watch all 104 matches of the tournament. They will be located in a glass cube in Times Square, New York, equipped with 4K televisions and comfortable seating. Their role includes creating engaging content for the broadcaster's social media platforms. The selection process began on May 5, initially intended for one candidate, but both were hired due to strong public response and talent.

Source Links

Yahoo Sports

Key Details

•Franklin and Akoto will follow all World Cup matches over 39 days.
•The pair will produce content to enhance social media engagement.
•They were chosen from a selection process that included video submissions.
•Fox Sports expanded its hiring plan from one to two influencers after public interest.

Latest Updates

2:39 PMYahoo Sports — Dream job! Pair earn R$323k to watch the whole World Cup

What they're saying

"
Getting paid US$64,000 (about R$323,000) just to closely follow each of the 104 World Cup matches.Well, there are two people who landed this "dream job"!In partnership with the job site Indeed, the Am...
— Yahoo Sports

Related Teams & Leagues

Soccer