Uefa criticizes Fifa's plan for private investment in World Cup
Yahoo Sports • 1 min read • Latest: Jul 28, 2026, 3:36 PM
Last updated Jul 28, 2026
Uefa has expressed strong opposition to Fifa's proposal to seek private investment in its competitions, including the World Cup. Fifa aims to expand its football development funding to over $10 billion and is inviting third-party investments for a subsidiary called Fifa Forward Enterprise. This proposal, still pending approval from Fifa's 211 member nations, has raised concerns about the potential commercialization of football. Uefa's statement emphasizes that the governance of football should not be treated as assets for sale, insisting that the World Cup does not belong to Fifa to sell. Fifa asserts it will maintain control of its competitions and announced that member associations could access funds for development if the plan is approved.
- •Uefa deems Fifa's investment plan as crossing a line.
- •Fifa to develop over $10 billion in funding.
- •Proposal requires approval from 211 Fifa member nations.
- •Fifa's subsidiary aims to consolidate its commercial operations.
- •Uefa stresses the importance of football governance being non-commercial.
- 3:36 PMYahoo Sports — Uefa reacts with fury to Infantino World Cup plan
- 3:36 PMBBC Sport — Uefa says Fifa plan for private investment in World Cup 'crosses line'
"European football's governing body Uefa reacts furiously to proposals from Fifa to seek private investment in its competitions, including the World Cup.
"European football's governing body Uefa reacts furiously to proposals from Fifa to seek private investment in its competitions, including the World Cup.
Sources
External links- Yahoo SportsJul 28, 2026, 3:36 PMUefa reacts with fury to Infantino World Cup plan
European football's governing body Uefa reacts furiously to proposals from Fifa to seek private investment in its competitions, including the World Cup.
- BBC SportJul 28, 2026, 3:36 PMUefa says Fifa plan for private investment in World Cup 'crosses line'
European football's governing body Uefa reacts furiously to proposals from Fifa to seek private investment in its competitions, including the World Cup.
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