US Open 2026 aims to break Honey Deuce cocktail sales record
Yahoo Sports • 1 min read • Latest: Aug 28, 2026, 3:03 PM
Last updated Aug 28, 2026
The 2026 US Open, marking 20 years of the Honey Deuce cocktail, anticipates breaking last year's record of 738,459 servings. The USTA expects high demand, with 60,000 drinks sold on a peak day in 2025. As fans enjoy this sweet beverage made of vodka, lemonade, and raspberry liqueur, new competitors like the Moët Serve enter the scene. The Honey Deuce's tradition and popularity remain strong, but the Open introduces other food and beverage options to attract attendees. Sales strategies and pricing will play key roles in this year's success.
- •The Honey Deuce cocktail has been a US Open staple for 20 years.
- •A record 738,459 Honey Deuce cocktails were sold last year.
- •USTA aims to sell even more cocktails this year.
- •New competitors like the Moët Serve join the beverage lineup.
- •Unique food options are also introduced for attendees.
- 3:03 PMYahoo Sports — US Open 2026: The Honey Deuce is ready to take on all cocktail challengers. More than 700,000 were served last year, and, 'We aim to break that record'
"This year marks the 20th Open since Grey Goose first introduced the iconic Honey Deuce cocktail to the world.
Sources
External linksOriginal reporting and copyright belong to the linked sources. SportsNewsReport.com aggregates and links — it does not republish full articles.
Related Stories
Last 14 days
ATP•Aug 28, 2026, 4:39 PMVulnerable Sabalenka and wide-open men’s draw set stage for US Open drama
ATP•Aug 28, 2026, 1:04 PMIn 1936, Cotar Ramaswami became only second Indian to make Test debut after turning 40; he also played at Wimbledon, disappeared from his home in 1985 and remains listed as ‘death unknown’
ATP•Aug 28, 2026, 12:44 PMCan Brit Arthur Fery repeat Wimbledon heroics at the US Open?
ATP•Aug 28, 2026, 12:25 PMNaomi Osaka’s mother, Tamaki, turns heads with rare appearance at US Open practice
WTA•Aug 28, 2026, 12:15 PM2026 US Open Women’s Singles Roundtable Predictions: Champion, Dark Horse and Early Exit
ATP•Aug 28, 2026, 11:01 AMBANG! Rick Macci still training tennis phenoms five decades later