Virender Sehwag discusses cricket viewership amid Kohli and Rohit's retirements
Yahoo Sports • 1 min read • Latest: Sep 26, 2026, 12:12 PM
Last updated Sep 26, 2026

Virender Sehwag addressed concerns over cricket viewership following recent retirements of Virat Kohli and Rohit Sharma. He emphasized that cricket's appeal endures beyond individual stars, citing past retirements of players like Sunil Gavaskar and Sachin Tendulkar, which did not diminish fan interest. Sehwag highlighted the increased accessibility of the sport through mobile technology, facilitating broader viewership. Although he acknowledged that some dedicated fans may watch less without their favored players, he maintained that cricket remains vibrant. The discussion took place on September 26, 2026.
- •Sehwag argues cricket's charm goes beyond its star players.
- •Concerns over viewership decline after retirements are unfounded, per Sehwag.
- •Mobile technology enhances cricket's accessibility and viewing experience.
- •Some fans may reduce viewership, but cricket remains popular overall.
- •The comments were made during an interview on September 26, 2026.
- 12:12 PMYahoo Sports — 'Ab tak band ho jati': Virat-Rohit retirements spark viewership debate; Sehwag explains why cricket will survive
"Virender Sehwag states that cricket's allure persists even after major players retire. He points out that past retirements have not impacted the sport's viewership negatively. Sehwag highlights how the advent of mobile technology has broadened cricket's reach. Although the number of dedicated fans may wane, the overall enthusiasm for cricket remains vibrant. Ultimately, he believes that the sport's charm transcends the presence of individual stars.
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