Von Miller acquires number 40 from Hunter Luepke through business deal

6 sources • 1 min read • Latest: Sep 4, 2026, 2:01 AM

Last updated Sep 4, 2026

Von Miller acquires number 40 from Hunter Luepke through business deal
Summary

Dallas Cowboys defensive player Von Miller has secured the number 40 jersey by reaching an agreement with fullback Hunter Luepke. Miller, who wore the number during his time at DeSoto High School and Texas A&M, initiated negotiations after joining the team. While he initially offered a lifetime supply of chicken from his organic poultry farm, Greener Pastures Chicken, the two reached a final deal involving equity in the business. As part of the arrangement, Luepke will switch his jersey to number 30. Miller confirmed the agreement on his Free Range podcast, noting that the trade is now 100 percent official. Additionally, the team announced that Caleb Downs has officially transitioned into the number 13 jersey for the remainder of the season.

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By the Numbers
  • •Von Miller obtained the number 40 jersey from Hunter Luepke.
  • •Hunter Luepke received undisclosed equity in Greener Pastures Chicken.
  • •Hunter Luepke will wear number 30 moving forward.
  • •Caleb Downs officially claimed the number 13 jersey.
Latest Updates
  • 2:01 AMYahoo Sports — Von Miller gives Hunter Luepke "chicken for life" in exchange for No. 40
  • 1:51 AMESPN — Cowboys' Luepke jersey number trade with Von Miller includes ... chicken farm ownership?
  • 8:43 PMYahoo Sports — Cowboys' Von Miller lands No. 40 by making Luepke a business partner
  • 7:50 PMBleacher Report — Von Miller Trades Equity in Chicken Company to Land No. 40 Cowboys Jersey from Hunter Luepke - Bleacher Report
What they're saying
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Von Miller will wear the No. 40 jersey for the Dallas Cowboys during the 2026 season after reaching a deal with fullback Hunter Luepke, according to Patrik Walker of the team's official website.

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Miller was able to take over No. 40 from the fullback after a brief and interesting negotiation following the future Hall of Fame pass rusher's arrival to the Cowboys.

— ESPNby Todd Archer
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Dallas Cowboy recent acquisition Von Miller has No. 40, but he had to give Hunter Luepke more than a lifetime supply of chicken to get it.

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