Warriors finalize record endorsement deal with IREN worth over $50 million

Yahoo Sports1 min read • Latest: Jun 25, 2026, 10:15 PM

Last updated Jun 25, 2026

Warriors finalize record endorsement deal with IREN worth over $50 million
Summary

The Golden State Warriors announced a landmark endorsement deal with technology company IREN on June 25, 2026. This agreement, valued at over $50 million per season, marks the highest sponsorship in North American team sports history. IREN will replace Rakuten on the Warriors’ jerseys, which will feature a new logo starting in the 2026-27 season. Rakuten, the previous jersey sponsor since 2017-18, will continue to partner with the team in other capacities.

Source Links
Market Watch
  • Warriors secure over $50 million per season endorsement deal with IREN.
  • New jersey patch features a green logo with 'IREN'.
  • IREN will replace Rakuten, which has been jersey sponsor since 2017-18.
  • The partnership begins with the 2026-27 NBA season.
  • Rakuten remains as an endorsement partner in other areas.
Latest Updates
  • 10:15 PMYahoo SportsWarriors' record-breaking endorsement deal sets new precedent in the NBA
What they're saying
"

The Golden State Warriors inked a record-breaking endorsement deal Thursday with technology company IREN.

Related Teams & Leagues

Sources

External links

Original reporting and copyright belong to the linked sources. SportsNewsReport.com aggregates and links — it does not republish full articles.

Related Stories

Last 14 days