Warriors finalize record endorsement deal with IREN worth over $50 million
Yahoo Sports • 1 min read • Latest: Jun 25, 2026, 10:15 PM
Last updated Jun 25, 2026
The Golden State Warriors announced a landmark endorsement deal with technology company IREN on June 25, 2026. This agreement, valued at over $50 million per season, marks the highest sponsorship in North American team sports history. IREN will replace Rakuten on the Warriors’ jerseys, which will feature a new logo starting in the 2026-27 season. Rakuten, the previous jersey sponsor since 2017-18, will continue to partner with the team in other capacities.
- •Warriors secure over $50 million per season endorsement deal with IREN.
- •New jersey patch features a green logo with 'IREN'.
- •IREN will replace Rakuten, which has been jersey sponsor since 2017-18.
- •The partnership begins with the 2026-27 NBA season.
- •Rakuten remains as an endorsement partner in other areas.
- 10:15 PMYahoo Sports — Warriors' record-breaking endorsement deal sets new precedent in the NBA
"The Golden State Warriors inked a record-breaking endorsement deal Thursday with technology company IREN.
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