Wimbledon showcases fashion traditions amidst contemporary styles

Yahoo Sports1 min read • Latest: Jul 3, 2026, 5:06 AM

Last updated Jul 3, 2026

Wimbledon showcases fashion traditions amidst contemporary styles
Summary

Wimbledon has maintained its reputation for classy attire as the tournament unfolds from June 29 to July 12. Players and attendees embrace a strict dress code featuring predominantly white outfits, reflecting its aristocratic roots. Naomi Osaka made a statement in a kimono-inspired white dress, while Novak Djokovic wore a traditional white Lacoste jacket. The tournament celebrates its 150th anniversary next year, attracting royalty and fashion enthusiasts, reinforcing its long-standing association with British high society.

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By the Numbers
  • Wimbledon runs from June 29 to July 12 this year.
  • Players must wear nearly all-white attire on the court.
  • Osaka's outfit featured a kimono design with motifs of cranes and cherry blossoms.
  • Djokovic wore a white Lacoste jacket inspired by 1920s champions.
  • Wimbledon will celebrate its 150th anniversary in 2027.
Latest Updates
  • 5:06 AMYahoo SportsWimbledon clings onto fashion traditions, with a twist
What they're saying
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Amid fast-changing fashion trends, Wimbledon has remained a bastion of "classy" style, with players and attendees donning their finest whites at the London tennis tournament which some say is reminiscent of traditional British high society.Going to Wimbledon is "fascinating" as it gives "an insight into what the past of British society looked like," according to Daniel-Yaw Miller, a sports and fashion journalist.

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