Wisconsin and Notre Dame Shamrock Series game sets viewership records

The Week 1 matchup between the Wisconsin Badgers and the Notre Dame Fighting Irish established new viewership benchmarks for NBC and Peacock. NBC Sports reported that the broadcast averaged 8.1 million viewers, making it the most-watched college football game of the weekend. Viewership figures peaked at 9.7 million viewers during the second quarter. The event represents the third-most-watched Notre Dame game on the network since 2005, trailing only contests against Clemson and Ohio State. Additionally, the broadcast recorded the largest audience for a Notre Dame game on NBC featuring an unranked opponent. This year's Shamrock Series saw an 87% increase in total viewers compared to the Fighting Irish's 2024 season opener.

• 10:30 AMYahoo Sports — Wisconsin vs. Notre Dame Shamrock Series smashes viewership records