Wisconsin Badgers reveal significant budget increase for 2026 season

The Wisconsin Badgers announced a budget exceeding $25 million for the 2026 season, doubling last year's spending. Coach Luke Fickell is under increased pressure to succeed after a year of changes that included an overhaul of the roster and coaching staff. Key booster Ted Kellner mentioned that the program's NIL spending is now aimed at ranking within the top half of the Big Ten, a notable improvement from previous seasons. Fickell, who chose to remain as head coach despite a difficult tenure, stated that the resources are crucial for the program's success moving forward.

• 8:15 PMYahoo Sports — Wisconsin’s budget revealed for 2026 season