Wisconsin Badgers unveil new jersey designs for 2026 season

Yahoo Sports1 min read • Latest: Jun 30, 2026, 1:30 PM

Last updated Jun 30, 2026

Wisconsin Badgers unveil new jersey designs for 2026 season
Summary

The Wisconsin Badgers will debut new jerseys for football, men's basketball, and men's hockey in the 2026 season, as announced on June 30, 2026. The jerseys feature a sponsorship patch from Culver's, a popular Wisconsin brand. Deputy AD Mitchell Pinta emphasized the partnership's natural fit, highlighting Culver's role in promoting engagement opportunities for student-athletes. The new football uniforms will first appear at Lambeau Field during the game against Notre Dame on September 6, 2026.

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Key Details
  • Wisconsin Badgers changing jerseys for the 2026 season
  • Culver's becomes official jersey patch sponsor
  • New football uniforms debut September 6 against Notre Dame
  • Culver's aim to engage with the student-athletes
  • Change reflects the NIL era's influence on college sports
Latest Updates
  • 1:30 PMYahoo SportsWisconsin to alter football, men's basketball, hockey jerseys in 2026
What they're saying
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The Wisconsin Badgers have followed suit and are changing up their jerseys for the 2026 season.

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