World Cup players showcase pink cleats in 2026 tournament

During the ongoing 2026 World Cup, many players are sporting pink cleats from various brands including Skechers, New Balance, Adidas, Nike, and Puma. This choice is attributed to a demand for brighter colors that enhance visibility on the field and instill confidence. Although pink is prevalent, Lionel Messi is not wearing the color to match Argentina's traditional light blue and white. The trend illustrates the intersection of sport and fashion, with suppliers likely aiming for their products to stand out during the tournament.

• 7:36 PMYahoo Sports — Why do World Cup soccer players wear pink cleats in 2026?