WWE plans backstage promotions for Shawn Michaels and AJ Styles

Yahoo Sports • 1 min read • Latest: Oct 31, 2026, 6:38 AM

Last updated Oct 31, 2026

WWE plans backstage promotions for Shawn Michaels and AJ Styles
Summary

WWE is preparing for a significant shift in its creative leadership. Shawn Michaels is set to succeed Bruce Prichard as Executive Director of Creative Writing and Talent, with Prichard expected to retire after WrestleMania 43. Transition preparations are reportedly underway. AJ Styles may assume a greater role within WWE’s developmental brand, NXT, as he steps back from in-ring competition. Michaels has been instrumental in developing talent at NXT since 2021, while Styles is interested in mentoring young wrestlers. This leadership change in WWE could reshape the company's future.

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By the Numbers
  • •Bruce Prichard plans to retire after WrestleMania 43.
  • •Shawn Michaels expected to replace Prichard in 2027.
  • •AJ Styles may take on a significant role in NXT.
  • •Michaels has led NXT since 2021, following Triple H's health issues.
  • •Styles aims to help develop the next generation of WWE talent.
Latest Updates
  • 6:38 AMYahoo Sports — WWE succession plan emerges as Shawn Michaels and AJ Styles eye new roles
What they're saying
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WWE Hall of Famers Shawn Michaels and AJ Styles are reportedly in line for major backstage promotions as the company prepares for a significant change in its creative leadership. Bruce Prichard, WWE’s Executive Director of Creative Writing and Talent, is expected to retire after WrestleMania 43, although he could remain involved with the company as a consultant.

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