Adidas features Trinity Rodman in men's World Cup marketing campaign
Yahoo Sports • 1 min read • Latest: Jun 17, 2026, 10:16 AM
Last updated Jun 17, 2026
Adidas has chosen Trinity Rodman as a key figure in its flagship World Cup advertising, placing her alongside other prominent soccer stars like Jude Bellingham and Lamine Yamal. The decision reflects Rodman's significant impact in American soccer and her popularity as a player in NWSL. Her presence in commercials underscores the growing recognition of women's soccer in the U.S., particularly during a men's World Cup held on U.S. soil. Rodman is also featured in campaigns for other brands, showcasing her influence beyond the field. The NWSL has created roster mechanisms to retain top talents like Rodman, highlighting her importance to the league.
- •Trinity Rodman stars in Adidas' World Cup commercial campaign
- •Rodman's popularity highlighted by strong attendance at NWSL matches
- •Adidas aims to connect with fans through leading individual players
- •Rodman's influence extends to multiple brand partnerships
- •The NWSL created roster mechanisms to retain stars like Rodman
- 10:16 AMYahoo Sports — Why Adidas has embraced Trinity Rodman as the U.S. face of its men’s World Cup marketing
"I love a good World Cup commercial. Who can forget Nike’s 2002 Secret Tournament commercial? Or this year’s Rip the Script? Stacked with soccer stars from the past and present, and handful of Hollywood heavy-hitters to make it relevant for casual fans. Bingo. When Adidas unveiled its flagship World Cup commercial a few weeks ago, the creative team similarly packed it with soccer royalty, including England’s Jude Bellingham and Spain’s teenage sensation Lamine Yamal, two players expected to help
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