Colleges celebrate World Cup with events featuring Messi, Germany, Algeria
2 sources • 1 min read • Latest: Jul 29, 2026, 11:46 AM
Last updated Jul 29, 2026

Colleges across the U.S. have engaged with World Cup excitement in 2026, showcasing prominent events. Notable participation includes Argentine star Lionel Messi appearing at Auburn, while Wake Forest hosted a Germany-themed celebration. Additionally, Kansas fostered a connection with Algeria. These activities not only captured student interest but also proved financially beneficial for the institutions involved. As World Cup festivities continue, further events are anticipated throughout the tournament.
- •Messi appeared at Auburn's World Cup events.
- •Germany-themed events took place at Wake Forest.
- •Kansas fostered a connection with Algeria.
- •Colleges profited from increased student engagement.
- 12:04 PMESPN — How colleges embraced World Cup fever in 2026
"Messi at Auburn. Germany at Wake Forest. Kansas' love affair with Algeria. Colleges got into the World Cup and also profited from it.
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