Dana White hints at new UFC event to follow White House success

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TOPSHOT - Brazil's Diego Lopes and America's Steve Garcia fight in the featherweight bout during the "UFC Freedom 250" mixed martial arts event on the South Lawn of the White House in Washington, DC, June 14, 2026. (Photo by Kent NISHIMURA / AFP via Getty Images) | AFP via Getty Images While UFC White House might be the promotion’s peak, Dana White says the UFC isn’t stopping anytime soon. Earlier this week, the UFC CEO teased that, following the enormous success of the UFC White House event, UFC head of production, Craig Borsari, had already dreamed up another mega-event for the promotion to sink its teeth into. And as a result, White has given Borsari a new name around the office. “Cocky Craig is his new name,” White told TMZ Sports. “He’s a rock star! The guy build an arena on the South Lawn of the White House, and now he’s just throwing cocky ideas at me every day now.” Borsari is the UFC Executive Producer and Chief Content Officer, and on top of being the leader of the team that planned and executed the UFC White House event, Borsari also was responsible for many other high-production UFC events, like the Noche UFC event held at Sphere in Las Vegas, and Fight Island. As for his next idea, White remained mum on what exactly Borsari had planned, but did say we might have an update as soon as next week. “We’ll never do anything bigger than the White House,” White said. “The White House and being there that night was literally one of the greatest nights of my life. It was an amazing experience. What Cocky Craig came up with is a great idea and if we can make it happen — I have a couple calls after this weekend to see if we can get it done. And then he’s going to fly out and start doing some … recon work on the impossible event. “Hopefully I can get this thing done next week and some of the stuff that I have to do, and then he can go walk the site, and hopefully we can announce something soon.” But no matter how big the event might end up being, White insists that nothing will ever come close to the epic UFC White House card. “There’s no doubt about it,” White said. “There’s no doubt about it. It was such an incredible night, and the way that the story played out with the storm breaking and going around the White House. Obviously my relationship with the president and the lead-up to all that, what Borsari pulled off, not just there but on the Ellipse, too, the amount of people that showed up, the highlights from the thing, America’s 250th birthday — nothing’s ever going to beat that.” TOP STORIES Tall. Ian Machado Garry towers over Islam Makhachev at pre-fight press conference face-off. Sad. Islam Makhachev declares ‘nobody likes’ Ian Machado Garry after Philly fans boo him mercilessly. Usman. Islam Makhachev stumps for Usman Nurmagomedov to join UFC: ‘He’s ready to fight for the title tomorrow.’ Rematch. Ian Machado Garry reveals ‘there is only one’ person deserving of the next title shot after he beats Islam Makhachev. LOL. Mike Perry vs. Dillon Danis PPV price revealed. VIDEO STEW Between the Links. UFC 330 Press Conference highlights. Embedded 4. This is a really lovely interview between Islam Makhachev and Alexander Volkanovski. SOCIAL MEDIA BOUILLABAISSE Conor firmly behind Garry. View this post on Instagram Come on Garry, fuck them all! Do it for your little crew bro, and never forget what they said against! We got the skills 1000%! ☘️ https://t.co/5tA9jUawGj — Conor McGregor (@TheNotoriousMMA) August 13, 2026 We all know this is happening. View Link Yes. In Abu Dhabi. 🚨 Khamzat Chimaev via IG: “Will be back soon.” 👀 pic.twitter.com/2HcXPluJLP — Championship Rounds (@ChampRDS) August 13, 2026 Jan’s home looks lovely. Later. I’m on a quest ⚔️#LegendaryPolishPower⁰#GothicForLife pic.twitter.com/kzpKSMda8w — Jan Blachowicz (@JanBlachowicz) August 13, 2026 Damn, Chael looks small. Honored to sit and talk with the legend. @ChaelSonnen @alppouch pic.twitter.com/QUDE57PbsP — Kyle Daukaus (@KyleDaukaus) August 13, 2026 This made me laugh. Islam Makhachev reacted to NFL players lifting weights "Bro my knee is finished if I do this one. Why they need to be strong like that? My back bro, I see this video my back start pain bro." 😭 (via @NFL) pic.twitter.com/4ORUCDsPae — Championship Rounds (@ChampRDS) August 13, 2026 FEED ME MORE I love this question. FINAL THOUGHTS What do y’all think the mystery event is? I’m going with a fight in The Colosseum. I know they talked about it for the ridiculous Zuck-Musk farce, but like, that is doable. You could put a cage there, and have the Colosseum as a backdrop. Or, I guess, just do it in front of the Colosseum like they did with the White House. And like I said after UFC White House, if the UFC wants to do Where In The World Is The UFC and just have fights in front of dope landmarks, I’m in. That is cool. EXIT POLL If you find something you’d like to see in the Morning Report, hit up @AlexanderKLee or @JedKMeshew on Twitter and let us know about it. Also, follow MMAFighting on Twitter, Instagram, YouTube, TikTok, Twitch, and like us on Facebook.

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Dana White teases the UFC’s next big event could be revealed soon