ESPN raises subscription prices, prompting fan backlash over streaming costs

Yahoo Sports • 1 min read • Latest: Aug 25, 2026, 3:55 AM

Last updated Aug 25, 2026

ESPN raises subscription prices, prompting fan backlash over streaming costs
Summary

ESPN is increasing the price of its ESPN Unlimited subscription on September 17, with the annual cost rising from $299.99 to $319.99. This change comes just as the NFL season approaches, sparking frustration among sports fans who see the cost of streaming rising. Critics, including Clay Travis, have voiced disappointment, comparing the price increase to outdated cable packages. ESPN also introduced more content to its offerings, including NFL Network and CW Sports programming. Despite the increase, bundles containing ESPN with Disney+ and Hulu remain unchanged for many consumers.

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By the Numbers
  • •ESPN Unlimited annual subscription rises to $319.99 on September 17.
  • •Monthly subscription increases from $29.99 to $31.99.
  • •Critics highlight frustrations over rising costs and limited content.
  • •NFL Network added to ESPN Unlimited, enhancing content offerings.
  • •Bundled subscriptions with Disney+ and Hulu remain the same.
Latest Updates
  • 3:55 AMYahoo Sports — ‘I Miss Cable,’ ‘Sports Fans Keep Paying More and Getting Less’ — Clay Travis, NFL World Call Out ESPN for Hiking Up Annual Cost to $320
What they're saying
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ESPN spent years selling streaming as a cleaner alternative to cable. Its latest price increase has some sports fans wondering whether the old bundle was really so bad after all.

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