Good Good Golf faces backlash, loses key sponsors over controversial ad

Yahoo Sports1 min read • Latest: Aug 27, 2026, 11:29 PM

Last updated Aug 27, 2026

Good Good Golf faces backlash, loses key sponsors over controversial ad
Summary

Good Good Golf has lost major sponsorships following the release of a controversial ad that depicted a woman being pushed to the ground. Callaway Golf terminated its relationship with the Texas-based brand, pledging a $1 million donation to anti-violence organizations. The PGA Tour is reportedly reviewing its partnership with Good Good, having already cut ties as title sponsor of an upcoming tournament. Good Good co-founder Garrett Clark issued an apology, stating the ad did not reflect the brand's values. Additional sponsors, including Dick's Sporting Goods, have pulled products and advertisements related to Good Good amid the fallout.

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By the Numbers
  • Good Good Golf lost partnerships with Callaway and the PGA Tour.
  • Clark apologized for the ad's negative reception on social media.
  • Callaway announced a $1 million donation to prevent violence against women.
  • Merchandise from Good Good Golf has been removed from retail stores.
  • The PGA Tour is seeking alternative sponsors for its upcoming events.
Latest Updates
  • 11:29 PMYahoo SportsTexas golf creators lose major partners as controversial ad sparks outrage
What they're saying
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A controversial commercial has cost the creators brand deals, retail presence and PGA Tour sponsorship.

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