Jaguars unveil new 'Bold City' uniforms for 2026 NFL season
Yahoo Sports • 1 min read • Latest: Aug 27, 2026, 9:15 AM
Last updated Aug 27, 2026
The Jacksonville Jaguars officially unveiled their new 'Bold City' alternate uniform on August 25, set to debut on November 1 against the Indianapolis Colts at EverBank Stadium. The uniform, part of the Nike x NFL Rivalries program, incorporates local cultural elements, featuring a helmet design that honors Jacksonville’s area code and a jaguar-print pattern on the pants that celebrates local neighborhoods. Fans can purchase merchandise starting September 1, ahead of the uniform's first game appearance.
- •Jaguars' new uniform is part of the Rivalries collection.
- •Uniform honors Jacksonville's culture and community identity.
- •Debut game is against the Colts on November 1, 2026.
- •Merchandise will be available for fans starting September 1.
- •Design includes local area code and neighborhood names.
- 9:15 AMYahoo Sports — Why the Jaguars’ new ‘Bold City’ uniform is built for Jacksonville
"Jacksonville-inspired details make the Bold City uniform a tribute to the city and the franchise’s roots. Here's when they go on sale.
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