MLB loses bid to trademark 'Play Ball' from trademark office
ESPN • 1 min read • Latest: Jun 30, 2026, 4:10 PM
Last updated Jun 30, 2026
The U.S. Patent and Trademark Office has denied MLB's request to trademark the phrase "Play Ball." The office stated the term is too commonplace and not eligible for trademark protection. The decision may affect how MLB can market its initiatives and enforce the phrase. MLB has not yet commented on the ruling, and the organization may consider whether to appeal the decision.
- •U.S. Patent and Trademark Office denied MLB's trademark request.
- •Phrase deemed too commonplace for trademark protection.
- •Decision affects MLB's branding and marketing efforts.
- •MLB has not confirmed whether it will appeal the ruling.
- 5:06 PMESPN — MLB strikes out in 'Play Ball' trademark quest
"The U.S. Patent and Trademark Office has denied MLB's request to trademark the phrase "Play Ball," saying that the phrase is too commonplace.
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