MLS aims for $500 million deal post-Messi's Inter Miami tenure

Yahoo Sports1 min read • Latest: Jul 28, 2026, 7:39 PM

Last updated Jul 28, 2026

MLS aims for $500 million deal post-Messi's Inter Miami tenure
Summary

Major League Soccer (MLS) is negotiating for a substantial media rights deal valued between $400 million and $500 million for the next cycle. This ambition follows a marked increase in ticket sales after the FIFA World Cup, where Lionel Messi's Argentina reached the final. MLS's outgoing president, Don Garber, has expressed confidence in challenging the English Premier League's commercial dominance. As Messi is expected to retire before the next rights cycle, MLS anticipates leveraging his popularity to secure a lucrative agreement. Current contracts provide revenue of approximately $250-275 million, shared among teams until 2029.

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Market Watch
  • MLS targets a media rights deal worth $400-500 million.
  • Ticket sales surged after the FIFA World Cup final.
  • Lionel Messi's popularity is a key asset for MLS.
  • Current media contracts generate $250-275 million for teams.
  • Garber aims to position MLS against the Premier League.
Latest Updates
  • 7:39 PMYahoo SportsMLS want to strike $500m deal when Lionel Messi leaves Inter Miami
What they're saying
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After the commercial success of the World Cup, MLS is seeing dollar signs. Ticket sales have boomed since the final on 19 July, when Lionel Messi’s Argentina were vanquished by Spain.

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