Netflix reaches multiyear deal for commercial NFL game distribution

Yahoo Sports1 min read • Latest: Sep 1, 2026, 9:05 PM

Last updated Sep 1, 2026

Netflix reaches multiyear deal for commercial NFL game distribution
Summary

Netflix has signed a multiyear agreement with EverPass Media to distribute its expanding slate of NFL programming to commercial establishments. The deal ensures that bars, restaurants, and other commercial venues can show the streaming service’s games, which include the 49ers-Rams matchup in Australia and holiday broadcasts. The package covers the NFL Honors awards program, Thanksgiving Eve programming, and a late-season game with playoff implications. DirecTV for Business will continue to facilitate the marketing and distribution of this content alongside EverPass. As part of a separate transaction, DAZN is in the process of acquiring EverPass, with plans to rebrand the platform as DAZN for Business pending regulatory approval. This arrangement mirrors existing partnerships between EverPass and other major sports streaming providers.

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Key Details
  • EverPass Media will distribute all Netflix NFL games to commercial venues.
  • The agreement covers the 49ers-Rams game in Australia and multiple holiday broadcasts.
  • DirecTV for Business will market and sell the games to commercial clients.
  • DAZN is currently acquiring EverPass and plans to rebrand it as DAZN for Business.
Latest Updates
  • 9:05 PMYahoo SportsNetflix Secures Commercial Distribution for Expanded NFL Slate
What they're saying
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The streaming giant’s full NFL slate will be shown in commercial establishments.

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