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Packers president Ed Policy confirms Lambeau Field naming rights will not be sold

NBCSports.com • 1 min read • Latest: Jul 27, 2026, 7:30 PM

Last updated Jul 27, 2026

Packers president Ed Policy confirms Lambeau Field naming rights will not be sold

Summary

During the 2026 shareholders meeting, Packers CEO Ed Policy reiterated that the team will not sell naming rights to Lambeau Field. Despite concerns over revenue and competition with privately-owned franchises, Policy emphasized that the Packers will maintain their current stance. He mentioned plans to host more major events at the venue and discussed options like raising ticket prices to improve revenue. The Packers, along with the Bears, are among the remaining NFL teams without naming-rights deals, a unique situation that might be reconsidered if financial pressures increase.

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Key Details

•Ed Policy announced no plans to sell naming rights at the 2026 shareholders meeting.
•The Packers face revenue challenges as a public team compared to private franchises.
•Policy is considering raising ticket prices and hosting more events at Lambeau Field.
•Only the Packers and Bears play in stadiums without naming-rights deals.

Latest Updates

7:34 PMNBCSports.com — CEO Ed Policy says Packers won’t be selling the naming rights to Lambeau Field - NBC Sports
7:30 PMYahoo Sports — CEO Ed Policy says Packers won't be selling the naming rights to Lambeau Field

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