Rams partner with Elwood to launch capsule collection honoring 1951 team

The Los Angeles Rams announced a collaboration with Elwood to create a limited six-piece clothing collection that honors the team's 1951 NFL Championship squad. Launched on September 18, 2026, the collection reinterprets classic images and styles from that era, appealing to modern fans. This effort commemorates the 75th anniversary of the championship, which remains a significant milestone in Rams history. Elwood's Creative Director, Justin Saul, expressed excitement at capturing the rich visual history of the 1951 team, which included stars like Norm Van Brocklin and Bob Waterfield. The campaign features Rams captain Quentin Lake and professional surfer King Nicol.

• 5:43 PMYahoo Sports — Rams reveal cool collaboration with LA clothing brand to honor 1951 team