UEFA rejects FIFA's proposal to sell World Cup stakes
ESPN • 1 min read • Latest: Jul 28, 2026, 3:55 PM
Last updated Jul 28, 2026
UEFA has publicly denounced a FIFA proposal to offer private investments in the World Cup, stating that this concept is a boundary that football governing institutions should not cross. The organization emphasized that the World Cup is not a commodity for FIFA to trade. This rejection underlines UEFA's commitment to preserving the integrity of the tournament amid ongoing discussions about financial models in international soccer.
- •UEFA stated FIFA's proposal crosses a critical line in football governance.
- •The World Cup is emphasized as not being FIFA's to sell.
- •UEFA's rejection signals a commitment to preserving tournament integrity.
- 6:18 PMESPN — UEFA blasts FIFA WC private investment proposal
"UEFA has rejected a FIFA plan to sell stakes in the World Cup to private investors as a "line that football's governing institutions should never cross" and that the World Cup is "not FIFA's to sell."
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