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University of Hawaii athletics program generates $753 million in economic impact

Yahoo Sports • 1 min read • Latest: Oct 30, 2026, 9:41 PM

Last updated Oct 30, 2026

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Summary

The University of Hawaii at Manoa's athletics program has generated an estimated $752.9 million in economic activity from fiscal years 2023 to 2026, according to a recent study. The findings, cited by Gov. Josh Green, support the case for enhanced investment in university sports programs. The report indicates that these activities have supported approximately 1,242 jobs and highlight the economic potential of athletics, including a projected return of two to one for every dollar invested. Discussions around further investments are ongoing as the university aims to compete effectively within collegiate athletics.

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Status Watch

•Study estimates an average of $188.2 million in annual economic activity.
•Athletic events contributed $351.3 million to the total figure.
•Gov. Green advocates for further investment in UH athletics.
•Athletics program operates on a budget of about $66 million annually.
•New revenue opportunities include jersey-patch sponsorships and expanding media exposure.

Latest Updates

9:41 PMYahoo Sports — UH sports study estimates $753M in economic activity

What they're saying

"
The University of Hawaii at Manoa athletics program generated an estimated $752.9 million in economic activity between fiscal years 2023 and 2026, according to a new study that Gov. Josh Green cited Thursday in making the case for additional investment in the university’s sports programs. The study, conducted by Collegiate Consulting and funded by private donors, estimates that UH athletics ...
— Yahoo Sports

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