Golf Channel delays premiere of Big Break x Good Good series
3 sources • 1 min read • Latest: Aug 26, 2026, 12:34 AM
Last updated Aug 26, 2026
Golf Channel has announced the postponement of the premiere of Big Break x Good Good, originally scheduled for this evening. The new debut date is set for September 1, following a request from a sponsor to remove its branding from the series after a controversial promotional video was released by Good Good. The video showed inappropriate behavior and drew criticism, prompting an apology from Good Good. In light of the incident, Good Good's CEO stated the company will review its content approval processes. The PGA Tour's CEO expressed disappointment with Good Good's initial response to the video but noted improvements in their handling of the situation.
- •Big Break x Good Good premiere postponed to September 1.
- •A controversial promotional video led to the decision.
- •Good Good issued an apology and plans to review content processes.
- •PGA Tour CEO expressed disappointment with Good Good's initial response.
- 1:19 AMESPN Golf — 'Big Break' reboot ppd. amid Good Good backlash
- 11:11 PMYahoo Sports — Golf Channel postpones ‘Big Break x Good Good’ in wake of Callaway ad controversy
- 10:48 PMYahoo Sports — Golf Channel postpones premiere of Big Break x Good Good
"In the wake of a controversial ad created by Good Good Golf to promote a co-branded Callaway driver that featured a male golfer shoving a female golfer to the ground, Golf Channel is postponing the premiere of the latest season of the Big Break x Good Good reality show. The 24th edition of Big Break…
"The company announced the decision on Tuesday evening, a couple hours ahead of the premiere of Big Break x Good Good, the reboot of the popular golf reality series that originally launched in 2003 before last airing in 2015.
"Golf Channel on Tuesday said it was postponing the debut of its "Big Break" reboot because of the ongoing controversy surrounding Good Good Golf, its new partner for the reality series.
Sources
External links- ESPN GolfAug 26, 2026, 1:19 AM'Big Break' reboot ppd. amid Good Good backlash
Golf Channel on Tuesday said it was postponing the debut of its "Big Break" reboot because of the ongoing controversy surrounding Good Good Golf, its new partner for the reality series.
- Yahoo SportsAug 25, 2026, 11:11 PMGolf Channel postpones ‘Big Break x Good Good’ in wake of Callaway ad controversy
In the wake of a controversial ad created by Good Good Golf to promote a co-branded Callaway driver that featured a male golfer shoving a female golfer to the ground, Golf Channel is postponing the premiere of the latest season of the Big Break x Good Good reality show. The 24th edition of Big Break…
- Yahoo SportsAug 25, 2026, 10:48 PMGolf Channel postpones premiere of Big Break x Good Good
The company announced the decision on Tuesday evening, a couple hours ahead of the premiere of Big Break x Good Good, the reboot of the popular golf reality series that originally launched in 2003 before last airing in 2015.
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